A greener road from A to B<\/h1><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>Our cities are growing \u2013 both in population and in the number of daily users with errands in the city centres. That makes increasing demands on the cities\u2019 infrastructure and transport offers which, at the same time, are important pieces in the municipalities\u2019 climate and health goals.<\/p>\n<\/div>
<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div>We can all agree that it has to be easy, efficient and comfortable to move around in the city. At the same time, it has to be attractive to choose a mode of transport that promotes health and sustainability.<\/p>\n
In order to achieve these goals, Artelia cooperates with several municipalities to develop green mobility plans where options and solutions are examined to meet the mobility challenges of the future.<\/p>\n
The green footprint<\/strong>
\nThe mobility plans are based on a holistic approach, where it is important to achieve an optimal interaction between the different modes of transport in order to cover all relevant needs. The green element weighs heavily and is expressed by promoting climate-friendly modes of transport that encourage physical activity such as walking and cycling as well as public transport rather than car traffic\u200a:<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div>![](\"https:\/\/arteliagroup.dk\/wp-content\/uploads\/2024\/04\/engelsk-diagram-transportformer.png\" "\\"engelsk")
<\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/i><\/div>The climate is definitely on the agenda, but so is health. We therefore work with a mobility hierarchy, where there is extra focus on the modes of transport that support physical activity and are the least harmful to the climate.<\/h5>\n<\/div>![\"Jakob](\"https:\/\/arteliagroup.dk\/wp-content\/uploads\/JAH-1-150x150.jpg\")
<\/div><\/div>Jakob H\u00f8j<\/span>Technical Director<\/span><\/div><\/div>Mobility<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>The green mobility plans that Jakob and his colleagues contribute to are typically prepared in collaboration with other firms from the architecture or engineering industries that specialise in urban planning. This applies to Br\u00f8ndby Municipality where Artelia, together with Urban Creators, is going to prepare a green mobility plan that plays into the municipality’s climate policy.<\/p>\n
We will start by uncovering the current conditions \u2013 the basic situation. Which junctions are important for the area, what are the travel times for cars and public transportation, and are there places with poor accessibility? <\/em><\/p>\nWe will then identify the challenges that arise in relation to achieving the goals and which tools are available in order to find possible solutions. It will all be gathered in a plan with scenarios and projects that the municipality’s politicians can use in the further work,<\/em> Jakob explains.<\/p>\nAt Artelia, we are experts in data-driven analyses, while the work related to e.g. campaigns and graphic communication or the process with the municipality, involvement of focus groups, etc., will be handled by our business partners.<\/p>\n<\/div>
<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div>\n<\/div><\/div><\/div>![\"Cykeltrafik](\"https:\/\/arteliagroup.dk\/wp-content\/uploads\/2024\/04\/IMG_58221-1000x800.jpg\" "\\"IMG_5822(1)\\"")
<\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>Data show the way<\/strong>
\nTo a great extent, mobility planning is about common sense and about creating options. Data helps us understand needs and options.<\/p>\nOne of the primary data sources is the Danish National Travel Survey made by the Technical University of Denmark, which is based on ongoing interviews about Danes’ traffic behaviours.<\/p>\n
We also use accessibility analyses in the model TPRejsetid, which can calculate and visualise travel times with public transport and car traffic between selected destinations.<\/p>\n
The different national, regional, municipal or urban traffic models are also important tools to predict the effect of the measures that are used in the mobility plans.<\/p>\n
New does not necessarily mean better <\/strong>
\nOne of the fundamental ideas is to focus on mobility needs rather than transport needs. This means that the primary focus is on how to move people from A to B instead of on the modes of transport themselves, which paves the way for coordinating across modes of transport.<\/p>\nWhen we prioritise the tools available to achieve mobility goals, we work with a 4-stage model\u200a:<\/p>\n<\/div>
<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div>\n<\/div><\/div><\/div>![](\"https:\/\/arteliagroup.dk\/wp-content\/uploads\/2024\/04\/engelsk-diagram-4-trins-model.png\" "\\"engelsk")
<\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>It is, for example, preferable to get commuters to park their cars in the outskirts of the city and take public transport to the centre instead of expanding the road network. It makes sense both in an economic and sustainability context,<\/em> explains Jakob.<\/p>\nInternational demands<\/strong>
\nOutside the borders of Denmark, there is also a demand for greener solutions to mobility challenges. Artelia contributes with our qualifications within mobility planning, e.g. in Norway as part of the development of the new climate-neutral district Nyhavna in Trondheim as well as in Riga, where we have prepared a mobility strategy in collaboration with the architects from Gehl.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div>\nFrom plan to reality<\/h2><\/div>The joy of mobility in Odense<\/strong>
\nOdense Municipality aims for Odense to be a vibrant city with clean air and less noise. The city and city centre must still be accessible by car to ensure a well-functioning city with an active and attractive business life.<\/p>\nThis is reflected in the city’s green mobility plan with ambitions to influence citizens’ transport habits towards cycling or public transport, where Odense Light Rail plays an important role.<\/p>\n
A high proportion of electric cars and lower speed on roads will help reduce private and business transportation and emit less noise and particles.<\/p>\n
Among other things, the goals must be achieved by changing deeply rooted traffic habits through physical planning and creating new climate-friendly urban spaces. Joy of mobility must be created among the city’s users, and it must be easy and obvious to make the right choice when it comes to modes of transport.<\/p>\n
The team behind the green mobility plan for Odense is led by Urban Creators and in addition to Artelia, it consists of Gehl and EY. The team won the task in a parallel assignment and will in the coming years work with the realisation of projects and initiatives in the mobility plan.<\/p>\n<\/div>
<\/div><\/div><\/div>CO\u2082 reduction in Copenhagen<\/strong>
\nIt is the ambition of Copenhagen to be the world’s first CO\u2082-neutral capital, and traffic obviously plays an important role if the goal is to be achieved.<\/p>\nWithin the next few years, new transport options will become available with the light rail and new metro lines, but with an expected increase in both population and car ownership, there is also a need to look at other solutions.<\/p>\n
Together with Urban Creators and EY, Artelia is carrying out a transverse analysis of the mobility in the capital area for the City of Copenhagen, the Capital Region of Copenhagen and KKR Hovedstaden (Capital Region Regional Council) up to 2035. The analysis will shed light on which measures to take in order to strengthen interconnected mobility, increase accessibility and create more climate-friendly transport across the capital area.<\/p>\n
A significant part of the knowledge base and mapping of the traffic challenges in today’s situation and for the development up to 2035 is illustrated on the basis of traffic model calculations with the City of Copenhagen’s Compass model, which was developed by Artelia.<\/p>\n<\/div>
<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div>\n<\/p>\n","protected":false},"excerpt":{"rendered":"With green mobility plans, cities aim to move a growing number of citizens from A to B in a more climate friendly manner.<\/p>\n","protected":false},"author":19,"featured_media":69222,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"portfolio_category":[],"portfolio_skills":[],"portfolio_tags":[],"class_list":["post-70064","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/avada_portfolio\/70064","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/avada_portfolio"}],"about":[{"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/types\/avada_portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/comments?post=70064"}],"version-history":[{"count":6,"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/avada_portfolio\/70064\/revisions"}],"predecessor-version":[{"id":70078,"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/avada_portfolio\/70064\/revisions\/70078"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/media\/69222"}],"wp:attachment":[{"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/media?parent=70064"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/portfolio_category?post=70064"},{"taxonomy":"portfolio_skills","embeddable":true,"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/portfolio_skills?post=70064"},{"taxonomy":"portfolio_tags","embeddable":true,"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/portfolio_tags?post=70064"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Our cities are growing \u2013 both in population and in the number of daily users with errands in the city centres. That makes increasing demands on the cities\u2019 infrastructure and transport offers which, at the same time, are important pieces in the municipalities\u2019 climate and health goals.<\/p>\n<\/div>
We can all agree that it has to be easy, efficient and comfortable to move around in the city. At the same time, it has to be attractive to choose a mode of transport that promotes health and sustainability.<\/p>\n
In order to achieve these goals, Artelia cooperates with several municipalities to develop green mobility plans where options and solutions are examined to meet the mobility challenges of the future.<\/p>\n
The green footprint<\/strong> The green mobility plans that Jakob and his colleagues contribute to are typically prepared in collaboration with other firms from the architecture or engineering industries that specialise in urban planning. This applies to Br\u00f8ndby Municipality where Artelia, together with Urban Creators, is going to prepare a green mobility plan that plays into the municipality’s climate policy.<\/p>\n We will start by uncovering the current conditions \u2013 the basic situation. Which junctions are important for the area, what are the travel times for cars and public transportation, and are there places with poor accessibility? <\/em><\/p>\n We will then identify the challenges that arise in relation to achieving the goals and which tools are available in order to find possible solutions. It will all be gathered in a plan with scenarios and projects that the municipality’s politicians can use in the further work,<\/em> Jakob explains.<\/p>\n At Artelia, we are experts in data-driven analyses, while the work related to e.g. campaigns and graphic communication or the process with the municipality, involvement of focus groups, etc., will be handled by our business partners.<\/p>\n<\/div> Data show the way<\/strong> One of the primary data sources is the Danish National Travel Survey made by the Technical University of Denmark, which is based on ongoing interviews about Danes’ traffic behaviours.<\/p>\n We also use accessibility analyses in the model TPRejsetid, which can calculate and visualise travel times with public transport and car traffic between selected destinations.<\/p>\n The different national, regional, municipal or urban traffic models are also important tools to predict the effect of the measures that are used in the mobility plans.<\/p>\n New does not necessarily mean better <\/strong> When we prioritise the tools available to achieve mobility goals, we work with a 4-stage model\u200a:<\/p>\n<\/div> It is, for example, preferable to get commuters to park their cars in the outskirts of the city and take public transport to the centre instead of expanding the road network. It makes sense both in an economic and sustainability context,<\/em> explains Jakob.<\/p>\n International demands<\/strong> The joy of mobility in Odense<\/strong> This is reflected in the city’s green mobility plan with ambitions to influence citizens’ transport habits towards cycling or public transport, where Odense Light Rail plays an important role.<\/p>\n A high proportion of electric cars and lower speed on roads will help reduce private and business transportation and emit less noise and particles.<\/p>\n Among other things, the goals must be achieved by changing deeply rooted traffic habits through physical planning and creating new climate-friendly urban spaces. Joy of mobility must be created among the city’s users, and it must be easy and obvious to make the right choice when it comes to modes of transport.<\/p>\n The team behind the green mobility plan for Odense is led by Urban Creators and in addition to Artelia, it consists of Gehl and EY. The team won the task in a parallel assignment and will in the coming years work with the realisation of projects and initiatives in the mobility plan.<\/p>\n<\/div> CO\u2082 reduction in Copenhagen<\/strong> Within the next few years, new transport options will become available with the light rail and new metro lines, but with an expected increase in both population and car ownership, there is also a need to look at other solutions.<\/p>\n Together with Urban Creators and EY, Artelia is carrying out a transverse analysis of the mobility in the capital area for the City of Copenhagen, the Capital Region of Copenhagen and KKR Hovedstaden (Capital Region Regional Council) up to 2035. The analysis will shed light on which measures to take in order to strengthen interconnected mobility, increase accessibility and create more climate-friendly transport across the capital area.<\/p>\n A significant part of the knowledge base and mapping of the traffic challenges in today’s situation and for the development up to 2035 is illustrated on the basis of traffic model calculations with the City of Copenhagen’s Compass model, which was developed by Artelia.<\/p>\n<\/div> With green mobility plans, cities aim to move a growing number of citizens from A to B in a more climate friendly manner.<\/p>\n","protected":false},"author":19,"featured_media":69222,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"portfolio_category":[],"portfolio_skills":[],"portfolio_tags":[],"class_list":["post-70064","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/avada_portfolio\/70064","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/avada_portfolio"}],"about":[{"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/types\/avada_portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/comments?post=70064"}],"version-history":[{"count":6,"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/avada_portfolio\/70064\/revisions"}],"predecessor-version":[{"id":70078,"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/avada_portfolio\/70064\/revisions\/70078"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/media\/69222"}],"wp:attachment":[{"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/media?parent=70064"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/portfolio_category?post=70064"},{"taxonomy":"portfolio_skills","embeddable":true,"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/portfolio_skills?post=70064"},{"taxonomy":"portfolio_tags","embeddable":true,"href":"https:\/\/arteliagroup.dk\/en\/wp-json\/wp\/v2\/portfolio_tags?post=70064"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nThe mobility plans are based on a holistic approach, where it is important to achieve an optimal interaction between the different modes of transport in order to cover all relevant needs. The green element weighs heavily and is expressed by promoting climate-friendly modes of transport that encourage physical activity such as walking and cycling as well as public transport rather than car traffic\u200a:<\/p>\n<\/div><\/span><\/div>The climate is definitely on the agenda, but so is health. We therefore work with a mobility hierarchy, where there is extra focus on the modes of transport that support physical activity and are the least harmful to the climate.<\/h5>\n<\/div>
<\/div><\/div><\/span><\/div>
\nTo a great extent, mobility planning is about common sense and about creating options. Data helps us understand needs and options.<\/p>\n
\nOne of the fundamental ideas is to focus on mobility needs rather than transport needs. This means that the primary focus is on how to move people from A to B instead of on the modes of transport themselves, which paves the way for coordinating across modes of transport.<\/p>\n<\/span><\/div>
\nOutside the borders of Denmark, there is also a demand for greener solutions to mobility challenges. Artelia contributes with our qualifications within mobility planning, e.g. in Norway as part of the development of the new climate-neutral district Nyhavna in Trondheim as well as in Riga, where we have prepared a mobility strategy in collaboration with the architects from Gehl.<\/p>\n<\/div>From plan to reality<\/h2><\/div>
\nOdense Municipality aims for Odense to be a vibrant city with clean air and less noise. The city and city centre must still be accessible by car to ensure a well-functioning city with an active and attractive business life.<\/p>\n
\nIt is the ambition of Copenhagen to be the world’s first CO\u2082-neutral capital, and traffic obviously plays an important role if the goal is to be achieved.<\/p>\n